Everyone has an idea on how to make millions on ebay
Stop now
There are some very simple rules and if you follow them you can make good money, but not millions.
Here we go
Know your product. It is vital that you know what you are selling.I love Psion computers and know them inside out. That wayI know what to pay and what the value is on resale. I can even repair and upgrade Psions. This adds more value on resales
If you do not know your product you are doomed to fail.
If you do not know your product research values well before listing.
Know your market. It is very easy to get sucked in to high volume markets but your profit margin is much reduced and you risk the dreaded relist if you do not sell. Smaller nich markets do well.
Persistant relists will reduce your profit margins very quickly.
If you have a listing price of 1.50 and a sale item of 40. 5 relists will cost you 7.50
If you have a listing price of 50p and a sale item of 6. 5 relists will cost you 2.50
You can see the profit loss.
Don`t look for massive profits. Buyers will feel they are being done. A profit of 20% is good. Remember that what every you make, profit is profit.
I have tried and tested many ways of sellling and this is my advice:-
Write a profile of yourself. This will allow buyers to know a little about you and your philsophy as a seller
Low value items should be listed at the 99p start with no reserve or buy me price
Mid value items should be listed with a realistic initial bid but with the price you want as a buy me pric
High value items should belisted inthe same way but ensure your start price is realisticfor the item
Don`t use reserves as they put people off. state in your ad that the initial price is the lowest you will accept and that there is no reserve. Your initial price should be your reserve pric
Be aware of the reserve trap. most mid value items will atract a reserve of 50. Most ebayers know this and will wait until the last minute to put in a bid of 50. It will also put buyers off as they may be happy to pay 45.
Remember profit is profit and don`t get greedy.
Watch your P
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